If the primary purpose of SEO is to increase your websites Internet visibility and drive traffic from search engines by increasing rankings in search results pages, then why do you need to promote your site through other means as well? The fact is that you want to cast a wide net so you get as many visitors as possible. So, you should not put all your eggs in the SEO basket. Diversify. While SEO is easy to implement and search engine refers are preferable, there are many other online and offline ways to do drive traffic to your site. You always need to remember, search engines are not the only game in town to drive traffic to you site.

What are the other avenues for driving traffic?

1. Incoming Links.
Negotiate with other related sites to exchange links or purchase a link on a website with a high page rank to increase page rank and traffic.
2. Google AdSense.
Targeted Google AdSense can increase your traffic and generate revenues.
3. Generate & Submit a Google Site Map.
4. Submitting Your Site to Search Directories, forums and special sites.
5. Enter contests related to your industry. For example we like to enter CSS related contests with the sites we design for clients. Many of the popular sites hosting contests can drive substantial traffic to your site.

Related Posts

Ultimate SEO Checklist.
Meta tags: what you have to know for SEO
Stop Words: No Worry
Google Sandbox: The Basics
Dan Sylvester, Search Engine Optimization Technician

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